Lovelady Diamond

Jewelry and Gold Buyers
~ Since 1980 ~
Phone: (800) 854-0014
Fax: (408) 358-5339
Map and Directions

Sell your diamonds, jewelry, gold, coins, sterling and platinum safely and competitively.
Lovelady Diamond


Established and Original Owner Since 1980

Serving San Jose, Sunnyvale, Cupertino, Santa Clara, Santa Cruz, and Los Gatos areas as well as the USA via our free shipping kits from our Los Gatos office.

Grading Clarity

Diamond viewed gem-scope

Note the reflections from the tongs of the gem-scope's stone-holder.

Holding the diamond directly under your light source, look through the top (crown) of the diamond with your 10x loupe, making mental notes of your first impressions. Divide the diamond into imaginary sections and carefully examine the stone from each surface area, going deeper into the stone by readjusting the stone's distance to your new focal level. Identify the reflection of the tweezers in the stone and familiarize yourself with it to avoid confusion.

Rotate the tweezers to view through the back (or pavilion) and make mental notes of inclusions or blemishes that were not visible from the crown. After thorough examination through the pavilion, turn the tweezers back to the crown and looking through the crown, try to locate the same inclusions that you saw from the pavilion side. It is often easier to locate inclusions through the pavilion that might otherwise be difficult to see through the crown, due to the interference of brilliance and dispersion in the stone. Many times, smaller inclusions or blemishes are simply overlooked due to carelessness. More than likely, the inclusion you missed looking through the crown you will detect through the pavilion. It is also advised to rotate the diamond to view the area in which the tongs or tweezers contacted the subject previously. The two main rules of clarity grading are: The final grade is based on what you see under 10x magnification. Only the inclusions detected through the crown are allowed toward the final grade.

Again it is acceptable to zoom a scope's power to high magnification to aid in locating inclusions and blemishes, but then you must reduce the magnification to 10x to set the final grade. Viewing through the pavilion of the diamond is not only acceptable but mandatory, for accurate and professional clarity grading.

Certification | Diamond Specs | Contact Information

   Selling diamond jewelry to us has always been a safe and seamless process as we have been up to date on market conditions for over 34 years (since 1980). The owner is an author of a self-instructional course and has written many published trade magazine articles in the years past.

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Certification | Diamond Specs | Contact Information

   The owner, Glenn Lovelady, is a diamond cutter and knows diamonds from the rough to the polished. The information on this website alone would qualify as a diamond encyclopedia so be aware that we know this product like very few people do. Be confident that you are dealing with professionals that have many decades of experience.

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Gold Information | Contact Information

   Even though the prices have been very volatile in the metals markets we stay up to date on trends and promise to pay you an extremely competitive price.

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Step 1 | Step 2 | Step 3 | Contact Information

   Timepieces can be a trendy market but we have the knowledge and experience to bid quotes that satisfy our sellers and leave a small profit to run our business. We are not watch snobs so we have expanded broadly outside of the typical "we only buy Patek, Rolex and Cartier" mentality.

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Description | Contact Information

   We are consistently expanding our knowledge and buying power into areas that have been both interesting and very marketable. A few years ago we would have never guessed we would be buying high-end clutch bags and figurines. Feel free to contact us with as much information as possible regarding your valuable small collectible.

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